The Coca-Cola Co.

Rafael Pradini, EME OU Marketing Vice President
Ahmad Mukhtar, End-to-End XP Design & Connections Senior Manager
Zeeshan Sikander, Assets, Partnerships and Sponsorships Manager
Sophie Wordley, Studio X Director
Mostafa Talaat, Consumer & Shopper Content Senior Manager
Azeem Hassan, PAR Media Operations Manager
Junaid Younas, Brand VIS and Design Pack Manager
munib iftikhar, Marketing Portfolio Manager

Ogilvy Pakistan *Lead Agency

Zehra Zaidi, Regional Executive Creative Director
Saad Jamshed, Group Head - Design
Syed Imran Qaiser, Managing Director
Javeria Ammar, Group Account Director
Daniyal Talat, ECD
Aishah Bhatti, Creative Manager
Farrukh Zaman, Production Head

Essence Mediacom

Hassan Zia, Associate Business Director
Asfia Khan, Business Manager Influencers & Connections
Hasan Adil, Business Manager
Omer Ahmed, Media Planner - Digital
Laiba Zafar, Senior Media Planner
Haider Ali, Media Operations Lead - Eurasia & Middle East

Kinetic Pakistan

Hassan Nawaz Gondal, Chief Operating Officer
Usama Amir, Business Manager

Lotus PR

Agha Sarmad, Head of Digital Communications

Spectrum VMLY&R

Shah Omar Ahmed, Chief Digital Officer

The brand achieved 18% of its sales during Ramadan, seeking a distinctive impact within the market. By establishing a seamless connect with the audience throughout their Ramadan journey by leveraging and scaling their sentiments with customized experiences Converting weekly plus intenders to weekly plus users by 2%, consideration uplift is 2.7%, delivering 1 million meals in pakistan.