Reckitt

Imran Yousuf, Marketing Director, Middle East, Health Reckitt
Puren GuzelKircay, Category Manager Personal Care & Sexual Wellbeing, Middle East Reckitt
Amin El Rafei, Brand Manager - Durex Health Middle East Reckitt
Esra Ezibay, Head of Digital Media Middle East Reckitt
Suman Raj, Digital Activation Manager - Middle East Reckitt
Mehmet Beyhatun, Campaign Planning Manager Middle East Reckitt

VICE Media Group *Lead Agency

Saad Alabbassi, Senior Strategist
Carla Dabis, Commercial Director
Ahmad El Moussaoui, Media Strategy Manager
Gloria Abou Diwan, Head of Production
Nagham Abboud, Senior Producer
Ameer Daou, Audience Director
Carla Dabis, Digital Director
Carla Dabis, Account Director
Leen Issa, Supervising Editor
Carla Dabis, Creative Director
Alvaro Bretel, Head of Strategy

UM MENA

Lara Faraj, Media Director
Mayur Salian, Media Manager
Rana Hassan, Senior Supervisor
Ahsen Mujtuba, Senior Media Manager
Nadine Manasfi, Senior Digital Executive

Durex managed to find a loophole around the heavy communication restrictions and partnered with a leading youth media publisher to create a music and content platform that invited the open and curious Saudi Youth to explore their self-expression even furt