McDonald's New Zealand

Jo Mitchell, Director of Marketing
Deb Fell, Head of Marketing
Nikki Jeffcote, Senior Brand Manager
Nadia Smit Els, Brand Manager

DDB Aotearoa *Lead Agency

Charlotte Marks, Strategy Director
Rupert Price, Chief Strategy Officer
Karla Fisher, Lead Business Partner
Gary Steele, Executive Creative Director
Ben Pegler, Creative Director
Geordie Wilson, Copywriter
Gareth Rice, Art Director
Lauren Taylor, Business Director
Helen Southern, Business Manager
Chelsea Bostock, Business Coordinator
Judy Thompson, Executive Producer
Charlotte Glennon, Senior integrated Producer
Dan Cummings, Editor

OMD (New Zealand)

Jennifer Hilliar, Business Director
Spencer Murray, Senior Account Manager
Kirsty Heywood, Senior Digital Account Manager
Laxmi Kumar, Digital Account Manager
Francesca Hermans, Account Executive
Juliet Ede, Account Executive

Fuse (New Zealand)

Jessica Beckham, Senior Account Manager
Gabrielle Caldwell, Account Director
Katie Kirkbride, Account Executive

Mango Communications

Patricia Greig, Account Director
Brianna Elder, Group Business Director

TRACK (New Zealand)

What happens when a global pandemic comes along and knocks your business out cold for a month?  Do you throw in the towel and wait for events to play out?  Or, do you jump back on your feet and come out swinging?  This is a story about how a global fast-food giant harnessed the spirit of Kiwi ingenuity and resourcefulness to come out of a crisis stronger than it had entered it.