Business & Office Supplies

Fax machines, copiers, supplies, furniture, etc.

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1999 BRONZE

Get the Duck to do it.

A new brand and product utilize television advertising for the first time in a regional launch, and achieve spectacular sales and research results.

Brand: Duck Brand Correct It Roller
Client: Manco, Inc.
Agency: DDB Chicago
Language: English

1998 GOLD

Back to School

In the highly competitive office supplies environment, Staples aimed to differentiate itself as the "one stop place to shop" for back-to-school items by leveraging the Staples's equities and demonstrating a unique understanding of the consumer's life. As a result the campaign was incredibly successful, significantly exceeding in-going objectives.

Brand: Staples, Inc.
Client: Staples, Inc.
Agency: Cliff Freeman & Partners
Language: English