Eligibility
The 2024 Effie Canada competition opens for submissions Monday, January 15, 2024.
All marketing efforts that ran in the Canada between September 1, 2022, and December 31, 2023 are eligible to enter the 2024 competition.
Any and all marketing efforts, whether full campaigns or targeted contributing efforts within a campaign are eligible to enter the competition. You may submit any one or any multiple combinations of media - any examples of work that demonstrate how you tackled your objectives. You must detail the "why" behind the strategy and provide proof that your work achieved significant results.
The work and results being evaluated by the judges must fall within this eligibility period. Elements of the work may have been introduced earlier and may have continued after the eligibility period, but your case must be based on data relative to the qualifying time from 9/1/22-12/31/23*.
Do not include results for work after December 31, 2023; this will result in disqualification*.
DEADLINES & FEES
Call for Entries: January 15, 2024
1st Deadline: February 9, 2024
ICA Member Fee: $995
Non-ICA Member Fee: $1,495
2nd Deadline: February 23, 2024
ICA Member Fee: $1,195
Non-ICA Member Fee: $1,695
3rd Deadline: March 8, 2024
ICA Member Fee: $1,495
Non-ICA Member Fee: $1,995
Final Deadline: March 22, 2024
ICA Member Fee: $1,895
Non-ICA Member Fee: $2,395
Extended Final Deadline: April 3, 2024
ICA Member Fee: $2,395
Non-ICA Member Fee: $2,895
Bonus Deadline: April 12, 2024
ICA Member Fee: $2,895
Non-ICA Member Fee: $3,395
Entry fees are locked in based on the date an entry is submitted. All materials required to complete an entry must be submitted by the indicated deadline in order to receive the associated rate.
Deadlines (and their associated fees) do not "close" until 9:00 AM ET on the morning following the date listed.
