Effie Canada

Effie Canada is run by the Institute of Canadian Agencies (ICA).

Leading, inspiring & championing the practice and practitioners of marketing effectiveness, and driving recognition of Canada’s most effective work.
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Marketing is creativity with an objective: to grow a business, sell a product, or change the perception of a brand.

When marketing moves the needle toward a goal, that’s effectiveness. It’s measurable. It’s powerful. And we believe it should be celebrated. Effie inspires and celebrates work that works, setting the bar for marketing effectiveness worldwide.

Effie’s mission is to lead, inspire, and champion the practice and practitioners of marketing effectiveness globally

Effectiveness can (and should) be measured, taught, and rewarded. Effie does all three. Our offerings include Effie Academy, a suite of professional development programs and tools; Effie Awards, known by brands and agencies as the pre-eminent award in the industry; and Effie Insights, a forum for industry thought leadership, from our Case Library of thousands of effective case studies to the Effie Index, which ranks the most effective companies worldwide.

More about Canada

2025 Entry Details

2025 Entry Details

Everything you need to enter this year's competition.

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Entry Portal

Entry Portal

Visit the Effie Canada Entry Portal once you're ready to enter the competition.

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2024 Finalists & Winners

2024 Finalists & Winners

See the work that worked from last year's Effie Awards Canada competition.

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Become a Judge

Become a Judge

Put your judginess to good use. Apply to join the Effie Awards Canada jury.

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Our Partners

Our Partners

Meet our sponsors and learn about partnership opportunities.

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Connect With Us

Connect With Us

Don't miss any updates. Join our email list. Got questions? Get in touch.

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Upcoming Partner Events

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Upcoming Partner Events

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