한 문장으로…
What’s the biggest factor driving marketing effectiveness today?
In an age of content abundance and attention scarcity, the killer ingredient for effectiveness is creativity.
경험을 통해 얻은 마케팅 효과에 대한 중요한 교훈은 무엇입니까?
Real marketing effectiveness can only come from long- and short-term activities that strengthen the brand.
마케팅 효과에 대한 일반적인 오해는 무엇입니까?
Effectiveness is often only associated with results related to conversion or bottom of the funnel marketing, but in fact it’s relevant across the whole funnel.
Damayanti Purkayastha served on the jury for the 2024 MENA 에피 어워드 경쟁.
