This is our industry at its best.  It represents the culmination of everything we have stood for and strived for, over the past 50 years. Rooted in our obsession with effectiveness and our unwavering belief that if it’s not effective marketing, it isn’t marketing at all.

The Global Best Of The Best is everything its name suggests. A platform built on all the learnings, insights, data and experience we’ve gained from you, our entrants. Your passion, rigor and creativity we see and feel in every submission. And our combined expertise. The Global Best Of The Best will represent only the work that has achieved Gold or Grand Effie winning status. 

The Global Best Of The Best stands as the world’s definitive effectiveness awards program. A beacon for our industry, drawing on the very best ideas that work from around the world. It raises the bar and further enhances our commitment to lead, inspire and champion the practice and practitioners of marketing effectiveness globally.  Every day.

Eligibility:
The 2024 Global Best of the Best Effie Awards is open to all 2023 Gold & Grand Effie winners from Effie’s regional and national programs.

Entry Deadlines & Fees (USD):
First Deadline:  May 16, 2024  |  $1,750
Final Deadline:  June 17, 2024  |  $2,120
*Non-Profit Discount is available

Entry Materials:
Entry Kit >
Categories List >
Entry Form Template >

All entries must be submitted via the Entry Portal:
Access the Entry Portal >

**New in 2024: Global Grand contenders, Global Grand winners, and the Iridium winner will now receive points toward their ranking in the Effie Index, the annual ranking of companies behind the world's most effective marketing. To learn more about the Effie Index, click here. 

If you have any questions, please write to us at bestofthebest@effie.org.