Home Furnishings & Appliances
Kitchen and laundry appliances, air conditioners, carpeting, furniture, decorator's supplies, paint, and wallpaper.
FILTER BY:
PROGRAM
2019 GOLD
Bound By Nothing
Once regarded as a super-premium appliance pioneer, JennAir found itself vulnerable and out of touch after decades of resting on its laurels. The brand had become synonymous with “entry-level luxury”. As the competition continued to win with their same stainless-steel suites and monotonous idea of luxury, JennAir needed to reboot. “Bound by Nothing” was designed to tear down this old idea of luxury. To bring progress to a stagnant category. This platform attracted renewed attention, desire, and demand from up-and-coming affluents and design professionals, for the first time in years.
Brand:
JennAir
Client:
JennAir
Agency:
Digitas
Language:
English
2019 GOLD
Espacios Buscan Personas
Ciencuadras es un portal colombiano que desde hace 3 años ofrece servicios de búsqueda de inmuebles para venta o alquiler y esta es la historia de cómo una plataforma integrada de acciones de comunicación, logró en tan solo 3 meses, reactivar todos los indicadores de la marca, incrementar en un 7.000% el tráfico de visitas a nuestra página, así como aumentar la recordación y la tasa de conversión de la compañía.
Brand:
Espacios Buscan Personas - Ciencuadras
Client:
Ciencuadras
Agency:
DDB Colombia
Language:
Spanish
FINALISTS
iRobot
iRobot OS – Situation Roomb
Ariel
Ariel Kare Ga Possible
Ariel
Ariel Blue Blue
