Beverages - Non-Alcohol
Diet and non-diet soda, coffee, tea, juices, milk, milk substitutes bottled water, sparkling water, etc.
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2017 SILVER
2017 SILVER
2017 SILVER
Mountain Dew: It All Starts With a Kick
With Netflix so good and video games so entertaining, the pull of the couch has never been greater. Enter Mountain Dew Kickstart, a new drink combining DEW, juice, and caffeine. It gives young guys just the kick they need to get off the couch and have some fun. We promoted this pre-partying drink throughout 2015. And in the process, we helped it exceed every objective - even against the backdrop of a declining soft drink category.
Brand:
Mountain Dew Kickstart
Client:
PepsiCo
Agency:
BBDO New York
Language:
English
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