Positive Change - Social Good - Diversity, Equity & Inclusion

Space to Belong: Supporting Inclusive Spaces in Recovery

For spaces that serve LGBTQ+ communities, the pandemic’s effects weren’t just economic: People were isolated from the spaces they rely on for belonging, strength and community. Google set out to put their allyship into action, supporting queer spaces on the road to recovery with grants; tools in Google Maps and Search to help people discover safe, welcoming businesses; and documentary work designed to celebrate the magic these spaces bring and drive business. The campaign delivered on Google’s commitment to build for everyone and drove new adoption of LGBTQ-friendly business tools.

Brand: Google
Client: Google .
Agency: Google Brand Studio
Language: English