Here’s a sneak peak of our latest analysis from 益普索, outlining key learnings from recent 英國艾菲獎 winners that could help drive growth for your brands and businesses.
From focusing on the challenge to going against the norm of category conventions to stand out in a sea of sameness, the Effie Report offers tangible learnings, trends and practical examples of best practices in marketing effectiveness.
The full report will be published in January 2021. Sign up 這裡 to receive a copy.
Download a preview of the Effie Report >
For more: Eleanor Thornton-Firkin, Ipsos MORI’s Head of Creative Excellence, presents the Effie Report preview, followed by a conversation on lessons in marketing effectiveness, moderated by Creative Brief’s Nicola Kemp, with Thornton-Firkin, PHD’s Mike Florence, Facebook’s Sammy King, Gain Theory’s Manjiry Tamhane and Tom Roach. 在這裡觀看>