2020 Global Effie JuryTechnology will continue to transform the way we work, how we connect, and the ways marketers engage with consumers. And, as a result of the past year, people are adopting new technologies at an accelerated pace.
In this week’s Global Effie Awards Jury Spotlight, we asked judges what new opportunities in emerging tech they are most excited about.
We also hear from Facebook’s Director of Global Creative Systems, Adam Berger, about how technology has impacted his ability to deliver global marketing effectiveness at scale.
FEATURED JURY MEMBERS:
– Renata Altenfelder, Executive Director, Global Brand & Communication, Motorola
– Peter DeBenedictis, CMO, MENA, Microsoft
– Adam Berger, Director, Global Creative Systems, Facebook
– Catherine Tan-Gillespie, Global CMO, KFC, Yum! Blagovne znamke