Asif Aziz, Chief Commercial Officer, Jazz

Dalam satu ayat…Apakah nasihat terbaik yang boleh anda tawarkan kepada pemasar hari ini?

Never act upon a single data point; always triangulate multiple data points to come to an insight.

Bagaimanakah anda menentukan pemasaran yang berkesan?

The ability to a build a strong narrative that connects and resonates to deliver results.

Bagaimanakah pemasar boleh kekal berkesan dalam masa cabaran?

Go where your audience and customers are going, not where they have been.

Asif Aziz served on the Final Round jury for the 2020 Anugerah Effie Pakistan persaingan.