Asif Aziz, Chief Commercial Officer, Jazz

Egy mondatban… Mi a legjobb tanács, amit ma adhatsz a marketingeseknek?

Never act upon a single data point; always triangulate multiple data points to come to an insight.

Hogyan definiálja a hatékony marketinget?

The ability to a build a strong narrative that connects and resonates to deliver results.

Hogyan maradhatnak hatékonyak a marketingesek a kihívások idején?

Go where your audience and customers are going, not where they have been.

Asif Aziz served on the Final Round jury for the 2020 Effie Awards Pakisztán verseny.