एफी पुरस्कार दक्षिण अफ़्रीका

Marketing is creativity with an objective: to grow a business, sell a product or change perception of a brand. When marketing moves the needle toward a goal, that's effectivess.

The Effie Awards are known by advertisers and agencies globally as the pre-eminent award in the industry, and recognise any and all forms of marketing that contribute to a brand’s success.