Winning an Effie is a global benchmark of marketing excellence. It can bolster budgets, attract new business and turbo-charge careers. It’s important that Effie represents the modern marketing landscape; while traditional advertising still has an important role to play, we welcome entries from all marketing disciplines, and our categories reflect this. 

This year we’re introducing two new awards: Brand of the Year ja Agency of the Year – to recognise organisations with effectiveness baked into their marketing approach.  See page 33 of the Entry Kit for further details.

We open for entries for 2025’s Awards programme on 4th March 2025 (we’ll add a link to the online Entry Portal here on 4th March). Our deadlines for submissions are: 

Early Bird       6th May 2025           £900

Standard        4th June 2025          £1,480

Extended       11th June 2025       £1,860

 

‘NEED TO KNOW’ PRACTICAL INFOKÄYTÄNNÖN TAVARAT

Kaikki merkintään tarvitsemasi tosiasiatiedot yhdessä paikassa.


Entry Kit

The best place to start. Includes information about eligibility, categories, fees, sourcing data, how to fill in the Entry Forms…in fact everything you need to know to write and submit your Effie entry. 

Lataa Entry Kit

 

 

 

Entry Form Templates

Mallit, joiden avulla voit kirjoittaa osallistumisesi ennen sen lähettämistä Effien online-ilmoittautumisportaaliin. Please use the Standard Template for all categories except Performance Marketing and Sustained Success categories. You can download the templates below:

Vakiomuotoinen ilmoittautumislomake

Performance Marketing Entry Form -malli

Jatkuva menestys -lomakkeen malli

 

 

‘USEFUL TO KNOW’ HELPFUL RESOURCESHYÖDYLLISIÄ RESURSSEJA

Hyödyllistä tietoa ja resursseja, joiden avulla voit tehdä osallistumisestasi parhaan mahdollisen.

 

Tehokas sisäänpääsyopas

Effie Judgesin neuvoja ja vinkkejä palkitun kilpailun selittämiseen.

Download Guide

 

 

Kuinka päästä työpajoihin

A free 45 minute online training session to talk you through the Effie Awards entry process. Useful when you’re getting started. Just fill in this short form ilmoittautua.

 

Entry Mentoring (subject to availability)

We pair you up with an experienced judge to help you improve your entry. Useful when you’ve written a draft and could do with fresh eyes on it. Free to attend. Contact us on effieuk@effie.org to check availability.

 

EXAMPLES OF WINNING CASESWinning cases from previous years

These winning cases will help to show you what good looks like – just click on the images below to download each one.  We’ll be adding a few more from 2024’s Awards soon.

Yorkshire Tea by Lucky Generals (Grand winner)

Pot Noodle by U-Studio and OLIVER (Gold winner)

H&M by Digitas (Bronze winner)