Tamara Greene, Managing Director, Global Brands, Havas Creative Network

در یک جمله…

بزرگترین مانع برای دستیابی به اثربخشی بازاریابی چیست؟  
Pick the one thing you can truly affect instead of trying to impact everything. 

What’s your top tip for fostering effective agency–client relationships?  
Face tough conversations head-on; they usually lead to a stronger client/agency relationship. Link to MEH Report

چه توصیه ای می توانید به بازاریابان امروزی ارائه دهید؟   
Really partner with your agency and agree on the risks you’re willing to take, together.

Tamara Greene served on the jury for the 2024 Global Best of the Best Effie Awards.