Esaldi bakarrean…
What’s the biggest factor driving marketing effectiveness today?
In an age of content abundance and attention scarcity, the killer ingredient for effectiveness is creativity.
Zein da esperientziatik ikasi duzun marketinaren eraginkortasunari buruzko funtsezko ikasgaia?
Real marketing effectiveness can only come from long- and short-term activities that strengthen the brand.
Zein da marketinaren eraginkortasunari buruzko uste oker bat?
Effectiveness is often only associated with results related to conversion or bottom of the funnel marketing, but in fact it’s relevant across the whole funnel.
Damayanti Purkayastha served on the jury for the 2024 MENA Effie sariak lehiaketa.
