Winning an Effie is a global benchmark of marketing excellence. It can bolster budgets, attract new business and turbo-charge careers. It’s important that Effie represents the modern marketing landscape; while traditional advertising still has an important role to play, we welcome entries from all marketing disciplines, and our categories reflect this.
This year we’re introducing three new awards: Brand of the Year y Agency of the Year – to recognise organisations with effectiveness baked into their marketing approach. And Newcomer of the Year – to celebrate first time entrants. See page 33 of the Entry Kit for further details.
We are now open for entries for 2025’s Awards programme – you can access our online Awards entry portal below:
Our deadlines for submissions are:
Early Bird 6th May 2025 £900
Standard 4th June 2025 £1,480
Extended 11th June 2025 £1,860
‘NEED TO KNOW’ PRACTICAL INFOLO PRÁCTICO
Toda la información factual que necesitas para tu inscripción en un solo lugar.
Kit de entradaEl mejor lugar para empezar. Includes information about eligibility, categories, fees, sourcing data, how to fill in the Entry Forms…in fact everything you need to know to write and submit your Effie entry.
Plantillas de formulario de inscripción
Plantillas para ayudarle a escribir su entrada antes de enviarla en el Portal de entrada en línea de Effie. Please use the Standard Template for all categories except Performance Marketing and Sustained Success categories. You can download the templates below:
Modelo de formulario de inscripción estándar
Formulario de inscripción para marketing de resultados
Formulario de inscripción para éxito sostenido
‘USEFUL TO KNOW’ HELPFUL RESOURCESRECURSOS ÚTILES
Información y recursos útiles para ayudarte a que tu entrada sea lo mejor posible.
Guía de ingreso eficaz
Consejos y sugerencias de los jueces de Effie para explicar cómo se ve una entrada premiada.
Cómo participar en los talleres
A free 45 minute online training session to talk you through the Effie Awards entry process. Useful when you’re getting started. Just fill in this short form Para registrarse.
Entry Mentoring (subject to availability)
We pair you up with an experienced judge to help you improve your entry. Useful when you’ve written a draft and could do with fresh eyes on it. Contact us on effieuk@effie.org to check availability.
EXAMPLES OF WINNING CASESWinning cases from previous years
These winning cases from 2023 and 2024 will help to show you what good looks like – just click on the images below to download each one.
Yorkshire Tea by Lucky Generals (Grand winner)
Pot Noodle by U-Studio and OLIVER (Gold winner)
H&M by Digitas (Bronze winner)
Aldi (Social) by McCann Manchester (Bronze winner)