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Singtel Dash PET
Singtel Dash PET – The PET that takes care of you

RAN IN: Singapore

CLIENT
Singtel (Dash)

Yingying Li, Product Marketing Manager
Cheryl Ko, Associate Director
Wendy Tan, Director, Marketing
Sharon Yar, Director, Design
Shi Ho, Client Partner
Cindy Tan, Head of Consumer Group Marketing

AGENCY
Superson *Lead Agency

Cheryl Koh, Senior Producer
Shehan Karunatilaka, Freelance
Antti Toivonen, Managing Partner


Tangent Singapore

Richard Tan, Partner / director
Theng Lim, Producer
Amirul Hairie, Art Director
Dianna Saad, Art Director
Larissa Ang, Senior Designer
Larissa Ang, Motion Designer
Patrice Ong, Motion Designer
Patrice Ong, Motion Designer
Patrice Ong, Developer
Larissa Ang, Developer
Arif Mahthunisnaini, Developers
Rick De Asis, Production Crew
Yang Yi, Production Crew
Larissa Ang, Production Crew


SUMMARY

Singtel Dash created and launched a new financial product, Dash PET, helping Singaporeans to save better. Dash PET grew to its major milestone in 62 days and over the year became the highest rated insurance savings plan on Seedly.sg, Singapore’s Biggest Personal Finance Community.

CASE VIDEO


Medium Featured On Video: Branded Content – Editorial,Digital Mktg. – Display Ads,Digital Mktg. – Email/Chatbots/Text/Messaging,Digital Mktg. – Influencers,Digital Mktg. – Mobile,Digital Mktg. – Social: Organic,Digital Mktg. – Social: Paid,Interactive / Website / Apps,Public Relations,TV

Language: English