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Keks Pay
Povratak

RAN IN: Croatia

CLIENT
Erste Bank

Nina Pentek, Director of Marketing Division
Maja Letica, Head of brand management
Ivan Toth, Head of digital marketing

AGENCY
Utorak . Biro za propagandu *Lead Agency

Jakov Vilović, Creative director
Luka Mavretić, Senior copywriter


BBDO Zagreb *Lead Agency

Ivana Babić, Account director
Antica Arsov, Art Director


404

Petra Katalinić, Senior Account Executive


MediaCom Zagreb

Iva Vuletic, Account Manager


SUMMARY

Milo Hrnić se nakon 2 godine vratio kako bi podmirio račune s Andrijom i svima objasnio prednosti Keks Paya, usluge koja omogućuje korisnicima svih banaka da besplatno, sigurno i brzo izbjegnu sve neugodnosti koje može izazvati pet, deset ili petsto kuna duga.  


Hero Medium: TV

Medium Featured On Video: Interaktivno/Online,MOBILE/TABLET,OOH,TV

Audience: Nova publika

Objectives: Privlačenje novih kupaca

Type: B2C

Language: Croatian