NEW PRODUCT OR SERVICE INTRODUCTION OR LINE EXTENSION
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AWARD LEVEL
CASES
- 2015 United States
- New Product or Service Introduction or Line Extension
- FINALIST
- Take It All In: Selling the SEC Phenomenon
- Agency: McKinney
- Brand: ESPN / SEC Network
- Client: ESPN / SEC Network
- Language: English
- 2014 APAC
- New Product or Service Introduction or Line Extension
- GOLD
- The smallest cafe in the world
- Agency: Cheil Worldwide
- Brand: Kanu
- Client: Dongsuh Food
- Language: English
- 2014 Australia
- New Product or Service Introduction or Line Extension
- GOLD
- How BOOBS Made BONDS Serious
- Agency: Clemenger BBDO
- Brand: Bonds Bras
- Client: Bonds
- Language: English
- 2014 Europe
- New Product or Service Introduction or Line Extension
- SILVER
- Designed To Play
- Agency: Ogilvy Deutschland
- Brand: Philips
- Client: Philips Personal Care
- Language: English
- 2014 United States
- New Product or Service Introduction or Line Extension
- SILVER
- Introducing JUMP! only from T-Mobile
- Agency: Hal Riney
- Brand: T-Mobile
- Client: T-Mobile USA
- Language: English
- 2014 APAC
- New Product or Service Introduction or Line Extension
- SILVER
- Work Til You Die
- Agency: Colenso BBDO/Proximity New Zealand
- Brand: Bank of New Zealand
- Client: Bank of New Zealand
- Language: English
- 2014 United States
- New Product or Service Introduction or Line Extension
- BRONZE
- A Breakfast Revelation
- Agency: Leo Burnett/Arc Worldwide
- Brand: Kellogg's Special K
- Client: The Kellogg Company
- Language: English
- 2014 United States
- New Product or Service Introduction or Line Extension
- FINALIST
- Wendy's Pretzel Bacon Cheeseburger Love Songs
- Agency: VML
- Brand: Wendy's
- Client: Wendy's
- Language: English
- 2014 Australia
- New Product or Service Introduction or Line Extension
- FINALIST
- The Wanderer Effect: Australia's Wewest Oldest Football Club
- Agency: BMF
- Brand: Footbal Federation Australia
- Client: Football Federation Australia
- Language: English