NEW PRODUCT OR SERVICE INTRODUCTION OR LINE EXTENSION
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LANGUAGE
PROGRAM
PUBLISHED CASE
YEAR
AWARD LEVEL
CASES
- 2017 Germany
- New Product or Service Introduction or Line Extension
- FINALIST
- Launchkampagne für Tonerde Absolue Masken von L’Oreál Paris
- Agency: McCann Erickson
- Brand: L'Oreal Paris
- Client: L’Oréal Deutschland
- Language: German
-
- 2017 Germany
- New Product or Service Introduction or Line Extension
- FINALIST
- Wie man die Superkraft von weiblichen Kinogängern aktiviert
- Agency: OMD Germany GmbH
- Brand: Marvel’s Doctor Strange (The Walt Disney Company GSA)
- Client: The Walt Disney Company GSA
- Language: German
-
- 2017 Mexico
- New Product or Service Introduction or Line Extension
- FINALIST
- #CHELASFORTHEBAND
- Agency: Only if
- Brand: Cucapá
- Client: AB-InBev/ Grupo Modelo
- Language: Spanish
-
- 2017 Mexico
- New Product or Service Introduction or Line Extension
- FINALIST
- Launch La Gas
- Agency: Creativo Vales
- Brand: La Gas
- Client: La Gas
- Language: Spanish
-
- 2017 Mexico
- New Product or Service Introduction or Line Extension
- FINALIST
- Turn, it's your turn to change
- Agency: BDP
- Brand: Turn
- Client: Turn my app, S.A. de C.V.
- Language: Spanish
-
- 2017 Poland
- New Product or Service Introduction or Line Extension
- FINALIST
- Our reason to be proud
- Agency: J. Walter Thompson Warsaw
- Brand: Żubrówka Czarna
- Client: CEDC
- Language: Polish
-
- 2017 Greater China
- New Product or Service Introduction or Line Extension
- FINALIST
- 7-ELEVEN's Favorite -Children's Day
- Agency: Dentsu One Taipei
- Brand: 7-Eleven
- Client: President Chain Store Corporation
- Language: Mandarin
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- 2017 Colombia
- New Product or Service Introduction or Line Extension
- FINALIST
- Trial Machine
- Agency: A la Pepa
- Brand: Black & White, Johnnie Walker, Baileys
- Client: Diageo Colombia S.A
- Language: Spanish
-
- 2017 Colombia
- New Product or Service Introduction or Line Extension
- FINALIST
- Museo Invisible
- Agency: Bombai
- Brand: Glade
- Client: SC Johnson & Son Colombia S.A
- Language: Spanish
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- 2017 United Kingdom
- New Product or Service Introduction or Line Extension
- FINALIST
- Firing Up to Recruit a New Audience
- Agency: Ogilvy & Mather
- Brand: Hellmann's
- Client: Unilever
- Language: English
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