AGENCY
Walid Kanaan, Chief Creative Officer
Jennifer Fischer, Chief Innovation Officer
Joe Lahham, Managing Director
Rafael Lavor, Head of Strategy
Alex Pineda, Executive Creative Director
James Robbins, Executive Creative Director
Diego Florez, Creative Director
Ramez Rahal, Strategic Planner
Elsa De Brun, Copywriter
Rony Skaf, Digital Account Director
Paula Zambrano, Art Director
Adnan Ahmed, Copywriter
Rijin Kunnath, Head of Design
Leo Paul, Senior Digital Designer
Smithesh Krishnan, Designer
Rodrigo Scapolan, Senior Art Director
John Abiad, Senior Account Director
Richard Rao, Account Director
Ashleigh Morgan, Senior Account Manager
Romy Abdelnour, Communications Director
Ezzat Habra, Creative Services Director
Abhimanyu Kannan, Digital Project Manager
Leah Faddoul, Copywriter
SUMMARY
When someone wants to order food, probably they open Talabat or Deliveroo on their phone. KFC wanted to change that, and needed to move away from aggregators through driving
downloads, traffic and sales from its app.
We knew for us to succeed, we need to
