Financial Cards

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Purchase Power... You Could

Visa Platinum, supported by the Purchase Power...You Could campaign, surpassed all marketing objectives, while obtaining an image leadership position. Visa Platinum achieved these dramatic results in the advent of an undifferentiated product and intensified competitive activity.


Brand: Visa Platinum
Client: Visa, Inc.
Agency: BBDO New York

Works Like a Check

Visa Check Card, supported by the "Works Like A Check" campaign, surpassed all business objectives. As a result, Visa succeeded in extending its leadership of the payment card category into the emerging debit segment.


Brand: Visa Check Card
Client: Visa, Inc.
Agency: BBDO

American Express Charge Against Hunger

The American Express Charge Against Hunger is a cause-related marketing initiative that involved advertising, public relations, employee action and community relations. The objective of the campaign is to increase fourth quarter usage while enhancing American Express brand imagery.


Brand: American Express
Client: American Express Company
Agency: Ogilvy & Mather Worldwide

2018_ec_2018_29_hero_1 Banco del Pacífico Historias para el paladar
2018_ec_2018_30_hero_1 Banco Guayaquil Cuenta amiga Mastercard Debito
2018_na_2018_e-2470-000_hero_1 Samsung Pay Pay Like a Regular
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