Media Idea

The award honors media led ideas that are powerful enough to become the genesis of the communications program itself.

YEAR AWARD CASE TITLE BRAND CLIENT AGENCY

2016 FINALIST

SK-II "Marriage Market Takeover" Media Communication

SK-II P&G China DeVries Global See Details ►

2016 FINALIST

Come on, EOS M with me

EOS M Canon China Beijing Dentsu Advertising Co., Ltd See Details ►

2016 FINALIST

2016 Tiffany Spring Engagement

Tiffany Tiffany&Co China Xaxis See Details ►

2016 FINALIST

Tencent Online Game “We Fire”-Kris Wu H5 Fan Marketing

Tencent Online Game “We Fire” Tencent BlueFocus Digital See Details ►

2016 FINALIST

Making Confidence Real for Men, Virtually

Gillette P&G China BBDO and Proximity China See Details ►

2016 FINALIST

Rejoice: Enjoy summertime with Freshest and Smoothest Hair

Rejoice P&G China Leo Burnett Hong Kong See Details ►

2016 FINALIST

Durex WeChat Account

Durex Reckitt Benckiser China Socialab See Details ►

2016 FINALIST

Filler S1

L'Oréal L'Oréal China CCE GROUP See Details ►

2016 FINALIST

Tinder Pet

ADA - Asociación Defensora de Animales ADA - Asociación Defensora de Animales Sancho BBDO See Details ►

2016 FINALIST

Dogstars!

Fundación Voz Animal Fundación Voz Animal OMD See Details ►