Media Idea

The award honors media led ideas that are powerful enough to become the genesis of the communications program itself.

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YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2016 FINALIST
First-ever Reality Show of Ads "Along The Way, Now Is Good"
adidas neo Adidas China Arkr Digital Video-player See Details ►
2016 FINALIST
Herbalife: Customized Internet Show with IQIYI "Running Calorie"
Herbalife Herbalife Optimedia Video-player See Details ►
2016 FINALIST
Yili Grain Milk X SNH48: No Hunger Anymore
Yili Yili Youku Video-player See Details ►
2016 FINALIST
"MI-Born to Burn"Cinema Entertainment Marketing
MI MI Focus Media Video-player See Details ►
2016 FINALIST
Clear "Mar intelligence Agency": Impeccable
Clear Unilever China Youku Video-player See Details ►
2016 FINALIST
SK-II "Marriage Market Takeover" Media Communication
SK-II P&G China DeVries Global Video-player See Details ►
2016 FINALIST
Come on, EOS M with me
EOS M Canon China Beijing Dentsu Advertising Co., Ltd Video-player See Details ►
2016 FINALIST
2016 Tiffany Spring Engagement
Tiffany Tiffany&Co China Xaxis Video-player See Details ►
2016 FINALIST
Tencent Online Game “We Fire”-Kris Wu H5 Fan Marketing
Tencent Online Game “We Fire” Tencent BlueFocus Digital Video-player See Details ►
2016 FINALIST
Making Confidence Real for Men, Virtually
Gillette P&G China BBDO and Proximity China Video-player See Details ►