Brand Experience: Live

This category showcases how a brand experience beyond traditional advertising can be created. Work that brings a brand or product to life and interacts with a specific target through live experiences should be entered.

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YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2018 FINALIST
The always-open burger shop
7-ELEVEN Burger Uni-President Dentsu One Video-player See Details ►
2018 FINALIST
KFC - Awaken History with Technology
KFC Yum! China Isobar China Group Video-player See Details ►
2018 FINALIST
The Red envelops of Skittles during CNY
Skittles Mars China Alimama Video-player See Details ►
2018 FINALIST
KSF Occasional Based Marketing Case - A bite of O2O
Master Kong Master Kong Hylink Video-player See Details ►
2018 FINALIST
WPS commercial platform new advertising form
WPS OFFICE WPS WPS OFFICE Video-player See Details ►
2018 FINALIST
Match couples with Baidu face recognition technology on Chinese Web Valentines' Day
Baidu Baidu BlueFocus Digital Video-player See Details ►
2018 FINALIST
PEPSI UTC Campaign
Pepsi PepsiCo China Loftooo & Harvestsgroup Video-player See Details ►
2018 FINALIST
Elixir Face Dancing Digital Campaign
ELIXIR SHISEIDO CHINA CO.,LTD. Ogilvy Shanghai Video-player See Details ►
2018 FINALIST
Your burger - your rules
Torchyn Nestle Ukraine Publicis Ukraine Video-player See Details ►
2018 FINALIST
Demo on the Dance Floor
IBM IBM Ogilvy Video-player See Details ►