Branded Content

This category is for efforts that effectively reached their audience through the creation of original branded content that is not advertising.  The award honors branded content led ideas that are the heart of the communications program. 

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YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2016 FINALIST
Our Spirit Corner
Douban Douban W Video-player See Details ►
2016 FINALIST
Training against smoking!
NICORETTE® Johnson&Johnson Promo Digital Ltd (Promo Interactive) Video-player See Details ►
2016 FINALIST
Always #LikeAGirl - Unstoppable
Always Procter & Gamble Leo Burnett Toronto Video-player See Details ►
2016 FINALIST
Journey to Extraordinary
Holiday Inn Holiday Inn Ogilvy & Mather Atlanta Video-player See Details ►