Branded Content

This category is for efforts that effectively reached their audience through the creation of original branded content that is not advertising.  The award honors branded content led ideas that are the heart of the communications program. 

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PROGRAM

YEAR

YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2019 GOLD
Strepsils Stereo
Strepsils Reckitt Benckiser Adcom Zenith Video-player See Details ►
2019 GOLD
Dundee: A Tourism Campaign In Disguise
Tourism Australia Tourism Australia Droga5 Video-player See Details ►
2019 SILVER
Coke Studio Explorer 2018
Coke Studio Explorer 2018 Coca Cola Pakistan Front Foot Media Video-player New-pdf-icon See Details ►
2019 SILVER
Beyond the Label
National Council of Social Service National Council of Social Service McCann Worldgroup (Singapore) Video-player See Details ►
2019 BRONZE
Knorr Noodles Boriyat Busters
Knorr Unilever (Pakistan) Y Production Video-player New-pdf-icon See Details ►
2019 BRONZE
Income: The Best Gift (from the worst parents in the world)
Income Income BBH Singapore Video-player New-pdf-icon See Details ►
2019 BRONZE
Putting the Care back in Eye Care
Pearle Vision Luxottica Energy BBDO Video-player New-pdf-icon See Details ►
2019 BRONZE
Answering the Call
Verizon Verizon McCann New York Video-player New-pdf-icon See Details ►
2019 BRONZE
The Crew 2
The Crew - Ubisoft UBISOFT Proximity BBDO Paris Video-player See Details ►
2019 FINALIST
12 Hours of Blue
Fresenius FX Dialysers Fresenius Medical Care Deutschland GmbH MRM//McCANN Germany Video-player New-pdf-icon See Details ►