Shopper Marketing: Awareness, Trial, and Conversion

For efforts that used shopper insights to increase awareness and trial to lead to conversion for their established product/brands.

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YEAR

YEAR AWARD CASE TITLE BRAND CLIENT AGENCY
2017 FINALIST
Preplan
Movistar Movistar Prolam Young & Rubicam Video-player New-pdf-icon See Details ►
2017 FINALIST
San José On ice
San José San José Dittborn y Unzueta Video-player New-pdf-icon See Details ►
2017 FINALIST
Vacuum Climbing
LG CordZero Cyking LG Electronics HS Ad Video-player New-pdf-icon See Details ►
2017 FINALIST
Making the Routine, Remarkable
Sara Lee Artesano Bimbo Bakeries, USA TPN Video-player See Details ►
2017 FINALIST
Win Your Morning
belVita Mondelez International Geometry Global Video-player See Details ►
2016 BRONZE
Underjams at Walmart Overcomes Bedwetting
Pampers UnderJams Procter & Gamble Saatchi & Saatchi X Video-player New-pdf-icon See Details ►
2016 BRONZE
Go Commando
Cottonelle Kimberly-Clark Corp. Geometry Global Video-player New-pdf-icon See Details ►
2016 FINALIST
#LIKEAGIRL Super Bowl Activation
Always Procter & Gamble Leo Burnett/Arc New-pdf-icon See Details ►
2016 FINALIST
Lean Cuisine Feed Her Food Mood
Lean Cuisine Nestl USA Geometry Global Video-player See Details ►
2015 SILVER
Break Up with Bounty
VIVA VANTAGE Kimberly-Clark Geometry Global Video-player See Details ►