Business-to-Business

This category is for marketing efforts from businesses targeting other businesses. Business-to-business efforts for any type of product or service, from any marketplace segment, are eligible to enter.

FILTER BY:

PROGRAM

HP The Wolf

It’s time to rethink your office printer. “The Wolf,” a dramatic episodic series starring Christian Slater, exposes the many ways in which a hacker can bring down an organization through one of the most overlooked office devices: the printer. The campaign fundamentally shifted the perception of printer security and the HP brand among IT professionals and and brought declining industry B2B printer sales up by 6%.


Brand: HP
Client: HP
Agency: Giant Spoon

A STICKER THAT BROUGHT HOPE


Brand: PayTM
Client: One97 Communication Limited
Agency: McCann Worldgroup India

Business Liber


Brand: Telekom
Client: Telekom Romania
Agency: Leo Burnett Group/ Publicis One Romania

2019_us_2019_e-3688-436_hero_1 Google Cloud Ask the Cloud
2019_us_2019_e-3987-200_hero_1 Napoleon Fireplaces Hot Spots
2019_us_2019_e-4108-451_hero_1 SAP The Best Run SAP
Close

Filter by:
+ Add More Filters

To browse winners in this category from previous years